Women's Brick Initiative Seeks Your Voice on LEGO Diversity and Store Sculptures

The Women's Brick Initiative (WBI), a recognized fan community, is reaching out to the LEGO universe for your opinions. They're running two surveys, and your input could shape how LEGO approaches inclusivity and how those giant brick sculptures in stores make you feel. It's a chance to have a real say in the hobby.

The first survey focuses on making LEGO a more inclusive space for everyone, regardless of nationality, race, or gender. WBI interns have compiled a list of actions LEGO could take, based on conversations with their members and their own research. They want you to rank these actions. Think about it – what would make the LEGO hobby more welcoming for you, or for someone you know? This isn't just about numbers; it's about making sure everyone feels they belong. Preliminary results from this survey will even be presented at the Skaerbaek Fan Weekend, so your feedback could be heard on a global stage.

The second survey tackles those impressive, often massive, brick-built sculptures you see in LEGO retail stores. Whether it's a local landmark or a beloved character brought to life in ABS plastic, these sculptures are a big part of the retail experience. WBI wants to build a global collection of these sculptures, celebrating what makes each LEGO store unique. They're asking fans and visitors worldwide to contribute their perspectives. These sculptures are often the most memorable part of a store visit, making the physical space feel special compared to just clicking around online.

Both surveys need your responses by September 18, 2026. If you've ever felt LEGO could do better on diversity or have thoughts on those eye-catching store builds, now is your chance to speak up. No specific set numbers are involved here, but the impact could be widespread across the community.

No specific set prices or availability are mentioned, as this initiative focuses on community feedback rather than product releases. If this were a product, expecting a 4–6 week lag from global launch would be standard. The cost would likely be comparable to several months of your favourite streaming service, depending on what LEGO decides to release next. Toycra and MyBrickHouse would be the first places to check for any related merchandise. Use code ABHINAV12 for 12% off on orders above ₹500 at Toycra.

If you have questions, WBI encourages you to contact them directly. This is a great opportunity to contribute to a more equitable and engaging LEGO landscape for all.

On that bombshell, bubyee.